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Microsoft tries to think differently with Windows 8

October 18, 2013

Jay Yarow got Microsoft communications chief Frank Shaw’s thought on his company’s strategy for Windows 8:

Shaw asks rhetorically, what’s harder: clicking on a button in Windows that switches between a tablet and desktop mode, or closing a laptop, then picking up a tablet, turning it on for certain apps, then closing the tablet and putting it away and grabbing a desktop for a desktop activities? In Microsoft’s opinion, having it all in once device makes more sense than owning two devices.

Yeah right, he forgot about the time Microsoft had to write off $900 million from its fiscal Q4 2013 earnings for overstocked Surface RT inventory.

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