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Apple’s A7: made for the long run

April 6, 2014

I just had the chance to read Anand Lal Shimpi’s in-deepth review of the A7 processor, and here’s that really caught my eyes:

Cyclone is a bold move by Apple, but not one that is without its challenges. …..  So for now, Cyclone’s performance is really used to exploit race to sleep and get the device into a low power state as quickly as possible. The other problem I see is that although Cyclone is incredibly forward looking, it launched in devices with only 1GB of RAM. It’s very likely that you’ll run into memory limits before you hit CPU performance limits if you plan on keeping your device for a long time.

In a theory, you could hold on to the iPhone 5S for a quite some time before upgrading to two or even three next generations of the iPhone. The A7 is that powerful, or in Apple’s own words: their most forward thinking iPhone.

Other manufacturers like Samsung and HTC believe upgrading the device in a yearly cycle is their most comfortable habit, if not the most profitable marketing. The A7 processor in the iPhone 5S shows that Apple is willing to break that kind of cycle, something those other manufacturers don’t want to ever happen, but something the iPhone 5S owners will really appreciate especially for those who rarely upgrade their phones.

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